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| ISEKI Group is promoting activities towards the enhancement
of the food self-sufficiency ratio as a promotion partner of FOOD ACTION
NIPPON, based on the themes of local consumption of locally-produced
foods ,low cost agriculture and future of foods. |
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| Background of the activities |
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| Nowadays, in the midst of aggravated issues of foods on a world
scale, the expanded consumption of domestic agricultural products is considered
to be the most practical method of realizing an enhanced food self-sufficiency
ratio. The Ministry of Agriculture, Fisheries, and Forestry launched the National
campaign promotion program towards an enhanced food self-sufficiency ratio
starting with FOOD ACTION NIPPON Promotion Headquarters while stepping
up engagements such as the announcement of the working schedule towards a 50%
food self-sufficiency ratio. Since our inauguration, ISEKI has contributed
to the development of agriculture in Japan through the mechanization of agriculture.
We still back up Japanese agriculture with the slogan, support vigorous
agriculture by our energy saving agricultural machinery which is low
fuel consuming + multi- functional + highly efficient and we will develop our
commitment to
an enhanced
food self-sufficiency ratio more specifically, by registering as a promotion
partner of FOOD ACTION JAPAN. |
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| Local consumption of locally-produced foods: Expansion of consumption and local support |
ISEKI Group will try to expand the consumption
of domestic agricultural products by increasing the use of foodstuff,
centering
on locally-produced food for meals at canteen or dormitories
owned by our major business offices throughout the country. We will
also back up local consumption of locally-produced foods, by commercializing
machinery which corresponds to local products in each area.
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| 1) |
Expansion of consumption of domestic
agricultural products at ISEKI Group
Average foodstuff usage ratio (calorie base) at the canteen and dormitories.
Present Target
Domestic foodstuff usage ratio 74% -80% (10 locations in the country:
28,000
meals/month)
Local foodstuff usage ratio 68% -70% (8 locations in the country) |
| 2) |
Development/commercialization of machinery corresponding
to local products. |
| Low cost agriculture: Producer |
| It is the current situation that farmers
who assume the food supply in Japan have major issues in regard
to the attainment of low costs and saving labor. ISEKI has engaged
in the diffusion of sparse cultivation technology by establishing
a "Low Cost Agriculture Support Section" in July, 2008. Subsequently,
we implemented trial sales of machinery which adopted inside-ridge
fertilizing technology. We will continue to strive to promote the
further diffusion of hardware and software which will serve the
attainment of low costs and labor-saving for producers. |
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| 1) |
Diffusion of sparse cultivation
technology |
| Sparse cultivation technology refers to technology
which obtains an almost equal amount of harvesting as conventional
cultivation, by planting approximately half the number of plants
(ISEKI recommends 37 plants) of diffused conventional cultivation,
which plant 60-80 plants per tsubo(3.3m2)
of seedlings. It is technology which realizes low cost agriculture,
featuring reduction of the
seedling cost to almost half, and reduced agricultural chemicals/fertilizers
and labor hours. |
| 2) |
Diffusion of inside-ridge fertilizing technology |
| Inside-ridge fertilizing technology refers to technology
which applies fertilizers and agrichemicals, band-like, to the
soil near the transplanting position of seedlings at the working
of ridge preparation for vegetable cultivation, thus reducing the
use of chemical fertilizers/ agrichemicals. For now, it has been
verified that fertilizer can be reduced to 70-50% of conventional
use, and agrichemicals for rock-knot disease prevention to approximately
1/3. |
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| Towards the future of foods: Study/education |
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We will promote study of our plant
factory as a system to provide safe and assured agricultural products
with stable prices. As an attempt at education centering on elementary
and junior high school students who bear the future of Japan, we
offer our exhibition pavilion as a place of dietary education.
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| 1) |
Joint study of
a solar light type "Intelligent Plant Factory" with Ehime University |
| Our plant factory, taking advantage
of solar light, attracts attention as an environmentally-responsive
and energy-saving
factory. In our joint study, we conduct various experiments and
studies aiming for the establishment of an intelligent factory,
where appropriate environment control is done based on the diagnosis
of plants, adopting the concept of "speaking plant approach
(SPA)" to hear the current condition directly from the plants.
ISEKI aims
at the establishment of a next generation food supply system, through
these activities. |
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Solar light type intelligent plant factory
system |
| 2) |
ISEKI offers its exhibition
pavilions as places for dietary education |
| The exhibition pavilion of the head
office of ISEKI, located in Umakicho, Matsuyama City, receives
more than 3,500 visitors
per year; close to half are elementary and junior high school students;
and it has been used for a long time as a factory tour for social
studies. We would like you to use the pavilion as a place of education
as we have prepared documents/study materials in the facility,
such as a panel corner concerning the 吐ood self-sufficiency ratio,
local consumption of locally-produced products a display of agricultural
products from Ehime Prefecture, as well as screening of DVD material
"To ensure the future of foods" prepared by the Ministry
of Agriculture, Fisheries, and Forestry. |
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In the exhibition pavilion located
in the premises of Iseki-Kumamoto Mfg. Co., Ltd., the company's
main
products, combine
harvesters, as well as a model which shows the mechanism of an
original function of combine harvesters, the zoom auger, are
displayed. Also, we display, in panels, our engagement towards
an enhanced
self-sufficiency ratio, as the entire ISEKI Group, on the project
floor, with the concept of backing up low cost agriculture and
a future of foods/local consumption of locally produced products/enhanced
self-sufficiency ratio. We welcome your visit to the pavilion.
If you want to make a visit, please contact our guide for the
factory visit at Iseki-Kumamoto Mfg. Co., Ltd.
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